Shopping Wars: How to Win Over Millennials, Gen Z, and Gen Alpha with Impactful Marketing at Retail (Without Losing Your Mind) Once upon a time, displaying a flashy poster and a “Buy One, Get One Free” sign was enough to attract customers to your brand. Unfortunately, those days are gone because Millennials, Gen Z, and …

Packaging Supply Chain Disruptions! How they impact Brands and what you can do. International supply chain delays and material availability are becoming issues for brands, specifically to inventory stock POP (Point-Of-Purchase) and packaging materials to meet retailer demands. Supply-chain disruptions can cost companies an average of 6-10% of yearly revenues, according to the Economist Intelligence Unit’s study Business Costs of Supply-chain Disruption. Ongoing access to required packaging material – i.e., corrugate, shrink wrap, and labels …

In today’s fast-paced retail landscape, efficiency, precision, and adaptability are essential for success. PackMetric’s Inventory Enterprise Solution (IES) is a game-changing innovation designed to address these needs, helping brands streamline their marketing-at-retail operations while delivering exceptional value. The IES Advantage: Streamlining Retail Operations PackMetrics’ IES isn’t just a technology—it’s a comprehensive platform that simplifies inventory …